“This system is so simple and effective that I shed over 30% of my body weight in one year…” James Dennis

For men, boys over eleven years old and also women who have more than five stones (30kg - 70lb) to lose. There is no need to count kilojoules, points or fat grams with this innovative weight loss method.

By simply serving food hot from the stove to your Diet Plate ® and adhering to the measured boundary for starchy carbohydrates and protein all the counting is done for you - simply at the glance of an eye!

No guess work involved. Lose 0.5 - 2 kg a week by swapping your regular dinner plate for this beautiful melamine, dishwasher safe, 28cm plate.

Eat whatever you love to cook - it accommodates any type of meal. Why not buy the Kilojoule Controlled Breakfast Cereal Bowl too? It completes The Diet Plate ® system.

All products come with weight loss/cereal charts and instruction leaflets. This truly is "Portion Control Made Easy"!

The latest and most sustainable way of losing weight and keeping it off. In combination with exercise it is a perfect partner for a healthy lifestyle.